On the Shelf: A Bookstore-Insider Launch Toolkit for Indie Authors

Are you ready to get your book into indie bookstores—but don’t know where to start?

You’re not alone. As both an author and bookstore owner, I’ve seen the good, the bad, and the painfully unprepared. That’s why I created On the Shelf, a real-world, no-fluff toolkit to help you show up like a pro and get your book on the shelves.

Inside this toolkit:

✔ A comprehensive PDF guide written from a bookstore owner's perspective
✔ Editable consignment agreement template
✔ Professional author one-sheet template (Word)
✔ Inventory tracking spreadsheet (Excel)
✔ Ready-to-use email pitch pack
✔ Audio walkthrough to guide you step-by-step

This isn’t theory. These are the tools I use and recommend as someone who receives pitches every week.

Whether you're launching your first book or trying to build momentum with your backlist, On the Shelf will help you take the guesswork out of working with bookstores—and help you make the kind of first impression that gets a “yes.”